Published: Feb 03, 2013 9:12 AM EST
Updated: Feb 03, 2013 9:28 AM EST

 FORT MYERS, Fla.   The Superbowl is more than just a game, it is an event.  Fans who don't care who is playing, might watch just for the commercials.  advertising expert Earl Quenzel joins us with for a look at  what's hot, and what's not this year.