Published: Feb 04, 2011 1:14 PM EST
Updated: Feb 04, 2011 10:14 AM EST


  Are there any ads watched more closely than super bowl ads?
     With millions of  eyeballs guaranteed, it's not surprising that the prime spots command millions  of dollars for precious seconds of airtime.
      Joining us today for more on the ads and , and why some of  the biggest companies will take a seat on the bench this year, is Earl Quenzel from Quenzel and Associates.