Published: Mar 17, 2014 4:36 PM EDT
Updated: Mar 17, 2014 4:52 PM EDT

FORT MYERS BEACH, Fla.- Fort Myers Beach is crawling with visitors right now, that's why it's so important to be smart behind the wheel. Now, there are new efforts to light up Estero Boulevard to keep pedestrians safe!

"You feel awful when you see them standing on the side of the road, especially when it's dusk or dark," said Jacki Liszak.

Flashing lights are letting drivers know someone is crossing the boulevard.

"It's hard to see people when they're in crosswalks that aren't lit, there are so signals or no flashers," said Liszak.

There are two flashing crosswalks on the south end of Fort Myers Beach, one outside of the Wyndham Hotel and the other in front of Fish-Tale Marina.

"The flashers make you realize there is a potential for someone to step out into the road, makes you slow down and keep your eyes open."

But in the next few months, Lee DOT will be putting in another one at Bay Beach Lane.

The reason?  People are getting hit and some of those have been deadly.

"It's a process, the car needs to pay attention to what it's doing, the pedestrian needs to pay attention to what it's doing, you miss one and then there's trouble," said Safety Committee Member, Al Durrett.

Durrett says they are also focusing on Lenell Road.

"It's just horrible! You turn left you will hit somebody, right now if you had to put a camera there, you'd be amazed as to what happens there," Durrett told WINK News.

He describes the intersection as one of their most concerned on the beach.

"You have pedestrians, bicycles, cars, people turning left, right and it's just a real bad problem."

Now, Lee DOT is working with the town to fix these safety issues.

Lee DOT says the flashing crosswalk at Bay Beach Lane is going to cost between $20 and 25,000.

Lenell Road is under review and once it's complete, they will decide what appropriate actions should be taken.