Published: Feb 14, 2014 1:02 PM EST
Updated: Feb 14, 2014 3:09 PM EST

LEE COUNTY, Fla.- In case you have forgotten, today is Valentine's Day. A local chocolatier is ready to help out last-minute shoppers!    

The line is wrapping around the counter at Norman Love Confections, and business has been steady all day.

People were lined up at 7:00 a.m., which is a half an hour before the salon opens.

The first person in line had this to say, "Well, last year I was actually here waiting in line for about two and a half hours. So, I figured why not get here early. Just got out of work just in time for Valentine's."

The store closes at 5:30 p.m.