Published: Feb 01, 2013 3:51 PM EST
Updated: Feb 01, 2013 10:27 PM EST

COLLIER COUNTY, Fla. - "We have 500 chicken wings already pre sold and we expect for that to continue to increase as we get to that kick off time," said Lacie Stoel.

Sports bars and restaurants throughout the country are getting ready for the busiest day of the year. Besides the actual game, these wings will be the star of the show.

"On Super Bowl Sunday we're expecting like five thousand wings to sell," said Thom Popoli.

Thom Popoli, the owner of Foxboro's Sports Tavern, said the demand for chicken wings is always high this time of year.

"With the super bowl it's the number one consumption day in America I would imagine."

The National Chicken Council said 1.23 billion wings will be eaten this weekend. But chicken companies produced about one percent fewer brids than last year, due to a higher cost to feed them. And that's raised the price for restaurants to get them on their table.

"Typically we pay around 85 dollars a case, and now they've increased to almost a hundred dollars a case," said Popoli.

But we spoke to a handful of Collier County restaurants who say that increase won't be felt by the consumer.

"Our prices are going to stay the same," said James Dallas Williams, a line cook at the Blue Monkey.

"You know if we take our lumps on one day, we'll be fine," said Popoli.