Published: Jan 07, 2013 10:10 AM EST
Updated: Jan 07, 2013 10:12 AM EST

A music video written to take you inside the reality of cancer is being filmed on a farm right here in SWFL.
Wink was invited to go behind the scenes with country duo, One Night Rodeo.
We take a look inside the making of the song "After Beautiful."
 
"I know I'm a lucky man just to have had the chance to kiss beautiful a time or two."
 
Day one  for the music video began on the Lovelace Farm in Alva.
 
"Everybody has somebody in their family that has had cancer, or has cancer or has possibly died from cancer," says Lead Singer, Cory Hildreath.

The lyrics to the song "After Beautiful," describe the heart breaking reality of cancer.
Duane Allison and Cory Hildreth, of One Night Rodeo, are the two voices behind the music.

"We all know that when your family or loved one is diagnosed with cancer, immediately, we unfortunately jump to the negative side of things," says CEO, Ed Ciofani.

The music video highlights a family who fought the battle of cancer and has now won.
Southwest Florida resident, Susan McCarthy is playing the lead role.

"The whole vision we have for this thing is really going to come together nice," says singer, Duane Allison.

McCarthy is a breast cancer survivor.

"It's important to me to know this research continues to wipe out this horrible disease," says Hildreath.
 
The song will debut at the Cattle Baron's Ball on January 19th.
The duo is donating some of the proceeds the song makes to the American Cancer Society.