Published: Dec 19, 2012 5:02 PM EST
Updated: Dec 19, 2012 5:10 PM EST

FORT MYERS, Fla.- Luanne Morrison dropped one dollar in the red kettle outside Publix. She said, "If I can do a little bit. I will do a little bit." 

Money that is dropped into the red kettles helps the Salvation Army operate the only emergency shelter for homeless families in Lee County.  

Sarah Clarke said they're overwhelmed with parents and children who need a safe place to stay. That's why they increased the red kettle goal by 20 percent this year. "We have 633 nights of shelter that we are providing for additional families. That is over our normal capacity so going to cost us almost 100-thousand dollars extra."

At this point, the Salvation Army must raise $66,000 a day in order to meet its goal of 720-thousand dollars.

Clarke said if they don't hit this goal they won't be able to help everyone.

"We know a lot of donors are holding back on their big donations as they wait on news about what the tax situation is going to look like next year."

Despite that, she said they've been this low before this late in the season.

"Last year a local business provided a match. We are looking for a Santa to come out of the woodwork and help us these last few days to meet this crucial need."