|Published:||Jul 01, 2011 8:34 PM EDT|
|Updated:||Jul 01, 2011 7:34 PM EDT|
FORT MYERS, Fla.- Kids in Fort Myers may actually look forward to their next encounter with the "heat" this summer, thanks to a program developed by 7-Eleven® stores that rewards positive behavior with a very cool treat.
According to the Fort Myers Police Department, Operation Chill® will allow officers to "ticket" children with Slurpee® coupons when they observe them doing something helpful, deterring crime or participating in a positive activity in the community. Since the program's inception in 1996, more than eleven million Operation Chill coupons have been distributed to hundreds of law enforcement agencies across the country. Operation Chill not only rewards youth for their good deeds, it can enhance their relations with police.
"The coupons are great for officers who are on patrol in the community," says Chief Doug Baker. "It's an icebreaker, a way to encourage dialogue in a non-threatening, non law-enforcement situation."
Youngsters ticketed by police will receive coupons for a free small Slurpee. They can be redeemed at participating Fort Myers 7-Eleven stores.
"This program is a big hit with both law enforcement agencies and kids,” said Tim Hall, 7-Eleven Asset Protection Manager. "Police officers have told us they love having a positive reason to approach kids and thank them for being good citizens. With 100,000 Slurpee coupons available to distribute throughout Florida through Operation Chill, we hope to see a great deal of good behavior from kids in our communities,” Hall said.