CINCINNATI (AP) - You've got a new owner, Charlie Brown.
E.W. Scripps Co. is selling the unit that owns the rights to
Snoopy, Charlie Brown and the rest of the Peanuts gang for $175
million to Iconix Brand Group Inc.
The sale of United Media Licensing also means Iconix has a new
partnership with the family of the late Peanuts creator, Charles
Schulz. They'll receive 20 percent ownership and pay that
percentage of the sale price.
Scripps said Tuesday the cash deal will close by the end of the
The newspaper publisher and TV station owner had been exploring
a sale since February.
The Peanuts brand has annual sales of more than $2 billion.
Iconix owns and licenses brands such as Joe Boxer, London Fog,
Starter and Mudd.